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The Best App Colour Schemes to Choose

Do geniuses prefer green? Does yellow encourage creativity? Can blue really improve concentration? Colour is more powerful than you think. When it comes to website or app design, careful colour selection is important.

Posted On - 25/01/2022 Read more

Leveraging Psychology in Digital Marketing

Psychology plays a big role in the way people buy and respond to marketing communications. From influencing behaviour to building trust between you and your customers, psychology affects every action a user takes. Here are 7 ways you can use psychology in digital marketing.

Posted On - 24/09/2021 Read more

Content Marketing Trends for 2021

Content marketing is quickly evolving and becoming more complex – but who’s to say that’s a bad thing? As marketing becomes more advanced, so must your content strategies. Here are eight content marketing trends we at Identify think you should pay attention to in 2021.

Posted On - 17/09/2021 Read more

What is ACF Flexible Content in Wordpress?

When it comes to making your content shine, it helps to make the process easy for administrators. Finding quick and easy ways of building beautiful landing pages is key for keeping your website content fresh.

Posted On - 07/09/2021 Read more
top 5 ecommerce design tips

Top 5 Ecommerce Design Tips

Ecommerce website principles are fundamental to create a great website. The design of your website is crucial to the success of sales for your business, and can be pivotal in achieving your goals. Any ecommerce website needs to be functional, easy-to use for the customer & look stylish. Follow the below best practices for guidance in your website design journey.

Posted On - 27/08/2021 Read more

Key Pillars for Building a Successful Brand

Branding is an effective way for businesses to improve reputation and expand their reach. It gives your customers a reason to remember your business. It is all about presenting a unified image of your company to your customers to assure them that they are dealing with a company or product that is credible, ethical, and memorable.

Posted On - 20/08/2021 Read more

The Most Effective Way to Build Your Content Calendar

Creating an effective content calendar is a great way to plan your content strategy. It allows you to stay consistent with your content marketing efforts and ensures search engines detect regular activity on your website and social media accounts. Since it is so important for your business’ growth, here is how you can build an effective content calendar for your brand.

Posted On - 06/08/2021 Read more

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    Do I need a good Google Pagespeed score?

    This story starts back in 2014. Identify had just started to find its feet, we’d expanded into a bigger office, acquired some sizable projects and a couple of quality retainers, the Arctic Monkeys hadn’t started doing awkward lounge music, things were going well.

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    Hey there, couldn’t help noticing you’re using Internet Explorer

    That’s great and all, and we commend you for pushing through with it. Unfortunately we no longer offer support for IE; it hasn’t received a major update since 2015 and Microsoft are dropping support for it later in the year.

    If you’re using Windows 10 and want to stick with a built in browser, please consider switching to Edge. Or, if you really want to enjoy the internet properly we strongly recommend downloading Google Chrome here.