Do geniuses prefer green? Does yellow encourage creativity? Can blue really improve concentration? Colour is more powerful than you think. When it comes to website or app design, careful colour selection is important.
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This story starts back in 2014. Identify had just started to find its feet, we’d expanded into a bigger office, acquired some sizable projects and a couple of quality retainers, the Arctic Monkeys hadn’t started doing awkward lounge music, things were going well.