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Digital marketing is a constantly evolving space and if you’re in charge of marketing or running a website, you’ll know that there are multiple channels to manage and what can seem like a never ending influx of new trends, must dos and best practise advice to keep track of.

It’s that time of year again. The dreaded ‘R’ word, written in bold Comic Sans, hovering over your head as you promise yourself that this is it - this is definitely the last custard cream you’ll eat for the rest of the year, despite it being the end of January and your third biscuit of the morning.

Local SEO may not be at the top of your list of priorities when it comes to digital marketing, but there are many reasons why it’s well worth the investment. In this blog, we’ll outline five of the key reasons to pay more attention to this facet of search engine optimisation in preparation for 2020…

The festive season is almost here, and with it comes the opportunity to maximise your website performance. Don’t panic if you’re feeling like you’ve left it a little bit late – there’s still plenty of time to get things ready for the winter rush.

It’s true that you can run a website for free, however this takes a lot of skill, time and effort to pursue and the resulting website is likely to be subpar. With just a few small costs, running a WordPress website is incredibly simple and can deliver your business a whole host of benefits.

Search Engine Optimisation (SEO) plays a vital role in today’s marketing efforts. The likes of Google and Bing now play a crucial role in getting your business noticed by your target audience, and by following the guidelines they have set in place, your website can easily push past its competitors in the search rankings.