There once was a typeface called Comic Sans. It was ridiculed as the ugliest font that ever lived. But how did this unassuming child-like script wind up being so reviled?
Do I need a good Google Pagespeed score?
This story starts back in 2014. Identify had just started to find its feet, we’d expanded into a bigger office, acquired some sizable projects and a couple of quality retainers, the Arctic Monkeys hadn’t started doing awkward lounge music, things were going well.