How to contact us 01924 911333 [email protected]

A new online home, for St. Modwen Homes

St Modwen Homes first approached us in lockdown when it became apparent that the St. Modwen Homes website was not fit for purpose in providing a platform to market their homes, or nurture their customers.


Website build





finished product

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The Brief image

Their old website suffered from not being built in a standard CMS, preventing the internal team from editing all content and creating new marketing content efficiently. The navigation, and call to actions did not recognise the various user journeys a housebuilders website should cater for.

The brief was to deliver a new website, built in a (widely available) CMS, to budget and deadline. We ensured existing organic positions were not to be compromised with the launch of the site whilst providing a platform for growth.

Rated rated 5 stars
Based on 65 stellar reviews Read our reviews

The Results

Is your online growth hindered by an outdated, restrictive website that suffers from a poor user experience?

We see this all too often. We can work closely with your internal marketing teams to design and develop a new website that empowers you with the functionality to grow online. We can help ensure that your website is tracking the most valuable data, to help you to make informed online marketing decisions.

Increased average session duration in Q1 2022
Reduction In Exit rate for Q1 2022
Increase in Number of sessions per user in Q1 2022

How we achieved this

  • Website built in the WordPress CMS for easy and efficient ongoing updates

  • An effective site structure based on ongoing research and exploration

  • A conversion focussed design and approach backed by data

  • Mobile first design and development

  • A bespoke, intuitive ‘find my home’ search function and mortgage calculator

  • Custom Salesforce, Rightmove and On the Market integrations

What the client had to say

Excellent team to work with and always very responsive and great at working fast when required. Would definitely recommend if you are looking for a forward thinking digital team to transform your website.

Harriet Sadler - Digital Marketing Manager , St. Modwen Homes


What happened next image

We have been working with St Modwen Homes for a couple of years with a progressive partnership to continuously develop the website to meet both the internal digital team’s, and St. Modwen Home’s customer’s ever evolving needs.

With a research based approach, all decisions have been based on and determined by real time customer feedback to ensure prospects have all the tools and information they need to make the buying process as easy as possible.

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About Identify Digital

We know that when it comes to choosing a new digital agency there’s an abundance of choice. We’re known for our straight-talking and honest approach. We love working with partners who share our values and want to deliver outstanding experiences to their customers. Sound like the type of agency you’re looking for?

A digital partner
that delivers.

We're passionate about websites, apps and digital marketing. We'll do everything in our power to deliver your project on time, on budget and most importantly with real results. We'll even try and have some fun along the way.

Meet our team

Support that goes
above and beyond.

We get it; digital projects can be a daunting new prospect. Our friendly Yorkshire team made up of project managers, designers, developers and marketeers are always here to make the complex simple.

Call us today

A reputation
that we’re proud of.

We're relied on daily by many of our partners to ensure their essential digital platforms are running smoothly. Your growth and success enables us to grow with you - we’ll stand with you every step of the way to achieve that.

See our reviews

Want to know more? Let's talk.

We’d love to hear more about your new digital project and talk about how we can achieve your ambitious goals online.

Don’t worry… We’re not in the business of being pushy sales people.

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