An extensive product showcase for Hanson Plywood

Based in Halifax, West Yorkshire, Hanson Plywood specialise in the import, storage and distribution of wood based panel products throughout the UK.

Project

Website Build

Scale

3- 6 Months

Technology

Wordpress

The
Brief

The Brief image

Whilst Hanson Plywood had an existing website that had served them well for a number of years, they were keen to create a website that represented their growth as a business and offered both their customers and the industry a wealth of product information.

In partnership with Prime Creative, we were able to develop a new website that allowed Hanson Plywood to continue to grow their online presence.

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The Results

How could this help improve your business?

Do you have a large or complex range of products that you’d like to make available on the web to your customers? Showing your full product range can be an easy way to upsell to existing customers, and attract new ones searching for a specific requirement.

98%
Increase in customer enquiries
50%
Significant increase in session duration
350k
New user sessions after the website redesign

How we achieved this

  • WordPress based product website

  • Clear product categorisation, with each product holding a substantial amount of technical information

  • Mobile responsive (including complex product data tables)

  • The ability for the marketing team to continuously update products from the CMS area as their range continues to expand

  • Each page built with SEO in mind

What the client had to say

Excellent company to work with. They completely understood what we wanted from our website and executed it perfectly. Liam, Sam and the rest of the team were very attentive and would always respond to issues and queries as soon as they humanly could in the friendliest way possible.

Joe Walshe, Hanson Plywood

What
Happened
Next?

What happened next image

Hanson Plywood are working hard to keep their website fresh and up to date with the latest resources, news stories and information.

We continue to work close with their internal marketing team to make any larger changes and updates to the website when required, and advise on SEO where appropriate.

Share in our success

About Identify Digital

We know that when it comes to choosing a new digital agency there’s an abundance of choice. We’re known for our straight-talking and honest approach. We love working with partners who share our values to deliver the best digital solutions on time, at a fixed price that achieve unbelievable results. Sound like the type of agency you’re looking for?

A digital partner
that delivers.

We're passionate about websites, apps and digital marketing. We'll do everything in our power to deliver your project on time, on budget and most importantly with real results. We'll even try and have some fun along the way.

Meet Our Team

Support that goes
above and beyond.

We get it; digital projects can be a daunting new prospect. Our friendly team based in Wakefield, made up of project managers, designers, developers and marketeers are always here to make the complex simple.

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A reputation
that we’re proud of.

We're relied on daily by many of our partners to ensure their essential digital platforms are running smoothly. Your growth and success enables us to grow with you - we’ll stand with you every step of the way to achieve that.

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Want to know more? Let's talk.

We’d love to hear more about your new digital project and talk about how we can achieve your ambitious goals online.

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