Heating up North East Heating Solutions' website

With their old site no longer fit for purpose, North East Heating Solutions were in need of a complete website redesign.

Project

Website build

Scale

2 months

Technology

WordPress

The
Brief

The Brief image

Built on an old page builder framework, the North East Heating Solutions website was really dated. Their mobile site had a lot of bugs, and the site had a poor structure, with snippets of information on separate pages that were tricky to find.

Our goal was to redevelop and redesign their site. By doing this, we could eliminate the structural issues and improve the mobile site. We also saw a great opportunity to improve their data collection.

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The Results

How could this help improve your business?

A refreshed or revamped web development project can be a good opportunity for more effective data collection. By tracking conversions and using customisable forms, you can ask your customers the right questions, providing a more valuable service.

400
Tracked conversions in the first 5 months
64%
Growth in traffic

How we achieved this

  • WordPress-based website

  • New site structure which combined multiple pages and highlighted the main areas of the site

  • Set up conversion tracking

  • Optimised for mobile (where the majority of traffic comes from)

  • Created audience-specific contact forms on the right pages which asked for relevant information

  • Linked forms to MailChimp to capture GDPR-approved data

About Identify Digital

We know that when it comes to choosing a new digital agency there’s an abundance of choice. We’re known for our straight-talking and honest approach. We love working with partners who share our values to deliver the best digital solutions on time, at a fixed price that achieve unbelievable results. Sound like the type of agency you’re looking for?

A digital partner
that delivers.

We're passionate about websites, apps and digital marketing. We'll do everything in our power to deliver your project on time, on budget and most importantly with real results. We'll even try and have some fun along the way.

Meet Our Team

Support that goes
above and beyond.

We get it; digital projects can be a daunting new prospect. Our friendly team based in Wakefield, made up of project managers, designers, developers and marketeers are always here to make the complex simple.

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A reputation
that we’re proud of.

We're relied on daily by many of our partners to ensure their essential digital platforms are running smoothly. Your growth and success enables us to grow with you - we’ll stand with you every step of the way to achieve that.

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Want to know more? Let's talk.

We’d love to hear more about your new digital project and talk about how we can achieve your ambitious goals online.

Don’t worry… We’re not in the business of being pushy sales people.

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