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Workwear Mallusk
PPE & Workwear Supplier · Newtownabbey, Co Antrim · Est. 1984Hi Alan,
I'll be straight — this is a cold approach. We're a web development agency based in Wakefield and we build ecommerce platforms for suppliers and distributors that need their website properly connected to their back-office systems.
I came across Workwear Mallusk while looking at distributors who are working on Orderwise integration, and wanted to put this page together so you can see exactly what we looked at, rather than just taking our word for it.
Could the Orderwise integration still be a work in progress on the ecommerce side?
In August 2025, you announced the move to Orderwise Cloud — with ecommerce integration cited as a key driver. Your IT Manager was quoted directly on this.
That kind of announcement usually means the integration work is either just starting or still being scoped. The off-the-shelf Orderwise connectors can handle basic order sync, but trade pricing, complex product hierarchies and account-specific rules often need a more built approach.
40 years in, growing, and clearly investing in your platform
You've been running since 1984 — family-owned, supplying PPE, workwear, safety footwear and protective clothing to all sectors of UK industry, B2B and B2C. Your catalogue spans major brands including Mascot, Portwest, Rockfall, Globus Skytec and JSP, with extensive category depth.
Your 40th anniversary in October 2024, new contract wins, increased order volumes, and a deliberate investment in infrastructure all point to a business that's scaling up, not standing still.
Good product range and customer relationships — the platform needs to match
Customer feedback highlights personalised service and competitive pricing. Four decades of reputation built on that — and the investment in Orderwise suggests you already understand that the next step is getting the back-end connected properly, not running the website and the ERP as two separate systems.
The Magento store does a lot — but integration-first builds tend to work differently
Your site runs on Magento with a comprehensive product taxonomy — head protection, eye protection, hearing protection, workwear, footwear, eco range and more. That's a significant catalogue to keep in sync with an ERP. In setups like yours, the common pattern is that product data and stock levels end up being managed in two places, which creates overhead and the risk of your site showing what was true last week rather than what's available now.
What we could help with
- Orderwise integration built to your spec — not a generic connector — with live stock, pricing and order flow
- Trade account portal — account-specific pricing, order history, repeat ordering for B2B customers
- Complex product/pricing rules handled properly — branded ranges, volume tiers, customer groups
- Platform review — whether the Magento store is the right base for where you're heading, or whether a rebuild would serve the integration better
Why we're relevant here
We're Identify Digital — a 12-person web development agency based in Wakefield. We build ecommerce platforms for suppliers and distributors that need proper ERP integration. We've connected WooCommerce and custom stores to Orderwise, Sage, Epicor Bistrack and Linnworks. Most agencies avoid integrations. We specialise in them.
If the integration question is still live, the easiest next step is a short conversation — no pitch, just a look at where things are and whether we can help.
Book a call with Liam Or reply directly to the email that brought you here.
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