Taking the user into account first, smart content is all about presenting the right information, to the right person, at the right time. The end result? Better user experience (UX), happier customers, and visitors who will come back to your website again. Here’s everything you need to know about this personalised strategy for website development in 2022.
Sam’s been around since the very beginning, working alongside Liam back in 2013 as the agency’s first official employee. He started out in a design/frontend developer role, but this later evolved to be more design-focused to match his creative skills.